The AdHole

One of my favorite campaigns of all time was a long-running series of television ads for Holiday Inn that featured a 30-something loser named Mark who lived with his parents and grandmother. Instead of getting a job, he kept trying to get perks, rewards and whatnot that prompted one of his cohabitants to query, “What […]

I am nothing if not on the cutting, nay, bleeding edge of all things pop culture and advertising related. (The previous sentence was foreshadowing, by the way.) Which is why I’m now giving you a review of a book that was published in August 2008. (See how that foreshadowing worked? Sweet.)
The book in question is […]

People in advertising – creatives, clients, even account people – are always clamoring for “the big idea.” As if the key to effective messaging is to wow consumers with some heretofore unseen bit of blingtastic advertising that makes them stop and mutter, drool dangling from their slack-jawed noggins, “Oooh, shiny.”
Now, I admit, this approach can […]

Last night I watched one of the best Super Bowls in history. I know this because many football experts and John Madden kept saying as much. While I was a bit disappointed in the outcome – I had chosen to root for Arizona as QB Kurt Warner is, like my lovely wife, a native Iowan […]